Outdoor Power Parts & Accessories Association (OPPAA) Partners with AMS on Data-Driven Insights Survey

Applied Marketing Science (AMS) is proud to have recently partnered with the Outdoor Power Parts & Accessories Association (OPPAA) on its 2026 OPE Dealer Survey: Parts and Accessories. The OPPAA is a member-driven industry organization focused on supporting manufacturers, distributors, and suppliers of aftermarket and OEM replacement parts for outdoor power equipment.

The study conducted by AMS delivers a comprehensive view of perspectives, behaviors, and competitive landscape within the outdoor power equipment (OPE) parts sector, highlighting updated market insights to strengthen OPPAA members’ understanding of both current conditions and future trends.

 As experts with a deep understanding of complex industries, AMS was uniquely positioned to support OPPAA across all phases of the research study. The AMS team led market sizing efforts, oversaw data collection from over 330 independent OPE dealers nationwide, and conducted analyses of the findings. The data conveyed in the 2026 survey enables OPPAA members to better align their strategies with dealers’ needs.  

For more than 35 years, B2B organizations have turned to AMS to deepen customer understanding and drive smarter growth. Wherever you are in your customer insight journey, bring us your toughest questions. Learn more by visiting our website or connecting with one of our expert consultants.

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Tags: Heavy Equipment , Agriculture and Fisheries , Consumer Durables

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