Blog

AMS Partners with PDMA to Deliver Best-in-Industry Voice of the Customer Insights Fueled by AI

Applied Marketing Science (AMS) is delighted to share that we are partnering with the Product Development and Management Asso... read more →

Harness the Power of AI for Market Research with These New Webinars

Looking for beyond-the-obvious, qualitative customer insights for front-end innovation? Applied Marketing Science (AMS) recen... read more →

Learn About Neurodiversity's Impact on the Workplace at the Insights Association North Atlantic Chapter Conference

Applied Marketing Science (AMS) is pleased to share that Senior Analyst Taylor Owen's presentation, ‘Neurodiversity's Impact ... read more →

Create Customer Magic with Generative AI: Don’t Miss This Upcoming Talk at FEI 2024

Did you know that Generative AI can help you create better products and services and move the needle on customer satisfaction... read more →

Join AMS at the 2024 R&D Innovation & Product Development World Summit

Applied Marketing Science (AMS) is looking forward to participating in the upcoming 2024 R&D Innovation & Product Dev... read more →

Learn How to Harness Generative AI for Voice of the Customer Insights: Upcoming AI Talks

Can Generative AI produce detailed and actionable customer needs – the beyond-the-obvious, qualitative insights necessary for... read more →

Carmel Dibner Presenting with Dr. Artem Timoshenko on Award-Winning AI Methodology at TMRE Continued 2023

Applied Marketing Science (AMS) Principal Carmel Dibner will be co-presenting with Dr. Artem Timoshenko at the upcoming virtu... read more →

Kristyn Corrigan Presenting on AI and VOC Alongside Gerry Katz and Artem Timoshenko at ISBM Members Meeting

Applied Marketing Science (AMS) Principal and Innovation Practice Lead Kristyn Corrigan, AMS Vice Chairman Emeritus Gerry Kat... read more →

Customer Insights in a Pinch: AMS Leading Workshop at the 2023 PDMA Conference

Coming up with a comprehensive list of customer needs is fundamental to Voice of the Customer (VOC) market research for innov... read more →

Leveraging AI for Customer Journey Map Success: Boston Children’s Hospital Case Study [Webinar on Demand]

Applied Marketing Science (AMS) Principal Carmel Dibner recently presented alongside Stephanie Zawacki, Director of Market Re... read more →

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