Blog

AMS Senior Manager Angela McCue Presenting at NEIA 2018 Spring Conference

Senior Manager of Field Operations at Applied Marketing Science, Angela McCue, will be presenting at The New England Insights... read more →

How Customer Service Can Turn Angry Customers into Loyal Ones

An AMS co-authored article, "How Customer Service Can Turn Angry Customers into Loyal Ones", has been published in the Harvar... read more →

AMS Quality Function Deployment Article Exceeds 500 Reads

“Quality Function Deployment”, written by John Hauser, Abbie Griffin, Bob Klein, Gerry Katz, and Steve Gaskin has received ov... read more →

AMS Announces New Firm Leaders

WALTHAM, MA, January 08, 2018 – Applied Marketing Science, Inc. (AMS), a leading-edge market research and consulting firm, is... read more →

AMS Principals Presenting on Customer Journey Mapping at the NEIA 2017 Fall Conference

A deep understanding of customer needs is essential for successful innovation in new products and customer experiences. Even ... read more →

AMS Senior Manager Patty Yanes published in the British Journal of Marketing Studies.

Applied Marketing Science (AMS) is pleased to announce the recent publication of Senior Manager Patty Yanes’ article, “How We... read more →

Two AMS Articles Awarded 2015 Best of Visions Finalist Award by PDMA

Applied Marketing Science (AMS) is proud to announce that both Vice Chairman Gerry Katz and Principal John Burns, Ph.D. have ... read more →

What is the Value of Customer Service via Twitter?

Applied Marketing Science (AMS) has been in the news lately for a recent study that we conducted on behalf of Twitter, Inc. T... read more →

Applied Marketing Science Announces Launch of New Website

Applied Marketing Science, Inc. (AMS) a leading-edge market research and consulting firm, is pleased to announce the launch o... read more →

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