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Customer Insights in a Pinch: AMS Leading Workshop at the 2023 PDMA Conference

Coming up with a comprehensive list of customer needs is fundamental to Voice of the Customer (VOC) market research for innov... read more →

New Session Added: Listening to the Voice of the Customer Workshop

Our June 5th – 8th virtual Voice of the Customer (VOC) course is officially SOLD OUT! Did you miss out? We've got you covered... read more →

Andrea Ruttenberg, PhD Appointed President of PDMA Pittsburgh Chapter

Applied Marketing Science (AMS) would like to congratulate Associate Principal Andrea Ruttenberg, PhD, on her recent appointm... read more →

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