Blog

Explore Machine Learning at the 2020 Quirk’s Event Brooklyn

AMS Principal Carmel Dibner will be presenting on the power of machine learning at the 2020 Quirk’s Event in Brooklyn. Her pr... read more →

AMS Machine Learning Commentary Highlighted in Quirk's Feature

Researchers at Applied Marketing Science recently published a thought leadership piece in the January/ February 2020 Issue of... read more →

AMS Wins Prestigious Disruptive Innovation Award

Applied Marketing Science (AMS) was recently presented with the prestigious Next Gen Market Research (NGMR) Disruptive Innova... read more →

How Often Should You Conduct a Machine Learning Study?

Machine learning techniques such as our ACETM methodology provide a detailed and comprehensive evaluation of customer needs a... read more →

Introducing ACE Machine Learning

By Carmel Dibner Machine learning and artificial intelligence are rapidly changing how companies gather and process all kinds... read more →

Finding the Right Patients for Your Patient Experience Study

By John C Mitchell If you work for a medical-device manufacturer, health insurer, or pharmaceutical company and you’ve decide... read more →

Getting to the Insights That Actually Matter with Voice of the Customer

By Kristyn Corrigan Are you experiencing declining customer satisfaction scores? Is your team struggling to come up with smar... read more →

Refreshing Your Innovation Plan for Industrial Markets

By Andrea Ruttenberg, Ph.D. In my last blog post, I talked about 3 innovation mistakes that are common in industrial markets:... read more →

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