By Carmel Dibner Q: How is Applied Marketing Science’s approach to machine learning different from other approaches? read more →
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At Applied Marketing Science, we train companies on best practices for conducting Voice-of-the-Customer interviews. During th... read more →
As the first installment in our Spotlight Series, we'll be speaking to Carmel Dibner, a principal at Applied Marketing Scienc... read more →
Recently, Applied Marketing Science (AMS) Vice Chairman Gerry Katz was featured in an episode of "The Everyday Innovator Podc... read more →
By Carmel Dibner As a follow up to Part 2 of our claims webinar series, “Make a Statement: Developing Effective Claims that S... read more →
By Carmel Dibner Every day, people call customer service lines with comments, questions, and complaints. read more →
Applied Marketing Science, Inc., was invited by Charles River Analytics, Inc. of Cambridge, MA to assist in the development o... read more →
An AMS co-authored article, "How Customer Service Can Turn Angry Customers into Loyal Ones", has been published in the Harvar... read more →
“Quality Function Deployment”, written by John Hauser, Abbie Griffin, Bob Klein, Gerry Katz, and Steve Gaskin has received ov... read more →