Applied Marketing Science (AMS) would like to congratulate Kristyn Corrigan, Principal and Insights for Innovation Practice L... read more →
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Principal and Discrete Choice Methodology Lead Patty Yanes and Senior Manager Rachael Settipani of Applied Marketing Science ... read more →
Applied Marketing Science’s Principal and Insights for Innovation Practice Lead Kristyn Corrigan will be presenting a session... read more →
By Carmel Dibner How can Voice of the Customer (VOC) training take the guess work out of innovation? Voice of the Customer re... read more →
Join Carmel Dibner and Abbie Griffin, Ph.D. for the upcoming presentation “Secret Strategies for Creating Serial Innovation T... read more →
Are you a B2B company facing innovation challenges? Join our product development experts for a three-day master class and lea... read more →
By Andrea Ruttenberg, Ph.D. The cornerstone of successful innovation is understanding your customers’ critical unmet needs. I... read more →
By Kristyn Corrigan In today’s competitive landscape, customer insights alone are not enough for a business to thrive. A corp... read more →
By Carmel Dibner Formal Voice of the Customer (VOC) training and coaching can help align your team around the importance of V... read more →
Do you talk to customers often, but learn nothing new? Do you struggle to fill your product pipeline with good ideas or kill ... read more →