Machine learning is an increasingly prevalent term in today’s marketing landscape. But what is it, and how does it work? Our... read more →
As the first installment in our Spotlight Series, we'll be speaking to Carmel Dibner, a principal at Applied Marketing Scienc... read more →
Recently, Applied Marketing Science (AMS) Vice Chairman Gerry Katz was featured in an episode of "The Everyday Innovator Podc... read more →
As a follow up to Part 2 of our claims webinar series, “Make a Statement: Developing Effective Claims that Stand Out”, Carmel... read more →
Applied Marketing Science, Inc., was invited by Charles River Analytics, Inc. of Cambridge, MA to assist in the development o... read more →
An AMS co-authored article, "How Customer Service Can Turn Angry Customers into Loyal Ones", has been published in the Harvar... read more →