With both virtual Listening to the Voice of the Customer (VOC) courses this summer officially sold out,Applied Marketing Scie... read more →
Blog
Chances are, when you conduct customer interviews as part of new product development, one of the questions on your list is: “... read more →
Our June 5th – 8th virtual Voice of the Customer (VOC) course is officially SOLD OUT! Did you miss out? We've got you covered... read more →
What’s your vision for innovation success in 2023? Does it involve designing next-level products and services? Gaining a comp... read more →
Is your goal this year to become a stronger innovator? Our “Listening to the Voice of the Customer” workshop, taking place fr... read more →
Applied Marketing Science (AMS) Principal Kristyn Corrigan was a featured guest on a recent episode of the Product Mastery No... read more →
Applied Marketing Science (AMS) would like to congratulate Gerry Katz, AMS Vice Chairman Emeritus, on his recent appointment ... read more →
Join Applied Marketing Science (AMS) at the upcoming Product Development and Management Association (PDMA) Inspire Innovation... read more →
By Carmel Dibner How can Voice of the Customer (VOC) training take the guess work out of innovation? Voice of the Customer re... read more →